Connect with us


Kevin Plank Greatness Is How to From Zero to One Hundred




Brief History and Early Beginnings

Kevin Plank is a businessman who has made popular sportswear companies like Nike and Adidas take notice of him. Adidas and Nike are the two most popular sportswear companies in the world. However, Under Armour has increasingly gained popularity and the Stephy Curry addition has really made them before more noticeable. The basketball star Stephen Curry has really improved the company’s reputation. Kevin Plank is an American businessman. He was born on August 13, 1972. He was the youngest of the five siblings in his family. His father was a land developer and his mother was a former mayor of Kensington. Growing up Kevin Plank was a very sporty person. He liked to play American football, He attended Georgetown Preparatory School which was a catholic school. However, despite his love for the sport, he wasn’t the best in terms of his academic performance. He moved to St John’s College High School. Kevin Plank then went to the University of Maryland. When he finished and then graduated in 1996. He had obtained a business administration degree. In fact, while he was there he was roommates with Darren Drozdov. He also ran a business selling roses on Valentine’s day which earned him $3,000 dollars. You could see that Kevin Pank had a business mind and he was always destined to have a future in business.


Despite the fact that Kevin Plank had a great passion for sports he hated being sweaty. He said during his time in college that he was easily the sweatiest guy on the team. He desperately tried to find material that would help deal with the sweat on his body. To start the company off, Kevin Plank used a mixture of the money he made selling roses and he also took a loan. In fact, Under Armour wasn’t the original name he was going to call it. He couldn’t trademark the name Heart, and a conversation with his brother meant that he stumbled onto the name Under Armour. The company began making material that would deal with sweat. Kevin Plank started running the business from his grandmother’s house. He had help as some of his former teammates helped promote the product. One of the biggest moments for the company was when in 1999 he had spent all of the money, this would usually lead to employees leaving the company and finding another job however his employees decided they would go without pay for a couple of weeks meaning the company would then take a $25,000 advertisement used in the ESPN The Magazine. This ad gained them $1 million dollars and would lead to a changing point in the company’s fortunes. 2010 was a landmark year for the company as for the first team the company reached one billion dollars. In 2017 the company generated five billion dollars. This is an amazing turnaround as there was a time where the company couldn’t pay their employees.

Personal Life

Kevin Plank has been married since 2003 to Desiree Guerzon and they have two children and are currently living in Maryland

Kevin Plank Quotes

“There’s an entrepreneur right now, scared to death, making excuses, saying, ‘It’s not the right time just yet.’ There’s no such thing as a good time. I started an apparel-manufacturing business in the tech-boom years. I mean, come on. Get out of your garage and go take a chance, and start your business.”

“Brand is not a product, that’s for sure; it’s not one item. It’s an idea, it’s a theory, it’s a meaning, it’s how you carry yourself. It’s aspirational, it’s inspirational.”

“Great brands are like great stories. And every story has a beginning, a middle, and an end. And our job is to make sure that every chapter of our stories makes sense to the one in front of it and make sense to the one after it. There is no such thing as an overnight success. You have to get up and put your work boots on every single day.”

“It’s a fire, it’s a passion to get out and to create and to innovate. And that I’ve always enjoyed and I’ve always been very proud of is that the people I’ve done business with, the people around me have always made money.”

Article Image Source

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *